THE JOURNAL

Field notes from fifty years of opening doors.

Slow essays on buying, selling, and settling into Southern Arizona — written between showings, signings, and long drives down Continental Road.

In this issue

  • The first ten days on market

  • A buyer's quiet checklist

  • Green Valley vs. Sahuarita

  • On editorial photography

What a Complete Home Listing Launch Should Include

What a Complete Home Listing Launch Should Include

What a Complete Home Listing Launch Should IncludeMartha Viera Parsons
Published on: 16/10/2026

A successful home sale requires more than just an MLS entry. Learn how to launch your Green Valley, Sahuarita, or Vail property with the right marketing and preparation plan.

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Martha Viera Parsons

Associate Broker · Realtor

"You're an MVP with me." — Personalized real estate care across Southern Arizona.

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