THE JOURNAL

Field notes from fifty years of opening doors.

Slow essays on buying, selling, and settling into Southern Arizona — written between showings, signings, and long drives down Continental Road.

In this issue

  • The first ten days on market

  • A buyer's quiet checklist

  • Green Valley vs. Sahuarita

  • On editorial photography

Why Your First Home Doesnt Have to Be Your Forever Home

Why Your First Home Doesnt Have to Be Your Forever Home

Why Your First Home Doesnt Have to Be Your Forever HomeMartha Viera Parsons
Published on: 03/08/2026

Your first home does not have to be your forever home. Learn how Southern Arizona buyers can confidently take the first step toward homeownership.

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Why Getting Pre-Approved Before You Shop for a Home Is One of the Smartest First Steps

Why Getting Pre-Approved Before You Shop for a Home Is One of the Smartest First Steps

Why Getting Pre-Approved Before You Shop for a Home Is One of the Smartest First StepsMartha Viera Parsons
Published on: 03/08/2026

Learn how mortgage pre-approval can make your home-buying journey smoother, clarify your budget, and help you shop confidently in Southern Arizona.

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Good Real Estate Decisions Start With Good Information

Good Real Estate Decisions Start With Good Information

Good Real Estate Decisions Start With Good InformationMartha Viera Parsons
Published on: 23/07/2026

Planning a move in Southern Arizona? Discover why understanding local market context, hidden costs, and community options is the key to real estate success.

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Why I Love Educating Buyers and Sellers

Why I Love Educating Buyers and Sellers

Why I Love Educating Buyers and SellersMartha Viera Parsons
Published on: 20/07/2026

Confused by the Southern Arizona real estate process? Learn how client education helps Tucson area buyers and sellers make confident, informed decisions.

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Questions to Ask Before Making an Offer

Questions to Ask Before Making an Offer

Questions to Ask Before Making an OfferMartha Viera Parsons
Published on: 17/07/2026

Planning to buy a home in Southern Arizona? Discover the essential questions to ask about major systems, HOA rules, and inspections before you make an offer.

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Quail Creek Real Estate in 2026: What Buyers and Sellers Need to Know Right Now

Quail Creek Real Estate in 2026: What Buyers and Sellers Need to Know Right Now

Quail Creek Real Estate in 2026: What Buyers and Sellers Need to Know Right NowMartha Viera Parsons
Published on: 11/06/2026

Thinking about buying or selling in Quail Creek, AZ? Here's the honest 2026 market update from a REALTOR® who lives and works here — Martha, MVP-Realty Team.

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Martha Viera Parsons

Associate Broker · Realtor

"You're an MVP with me." — Personalized real estate care across Southern Arizona.

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