THE JOURNAL

Field notes from fifty years of opening doors.

Slow essays on buying, selling, and settling into Southern Arizona — written between showings, signings, and long drives down Continental Road.

In this issue

  • The first ten days on market

  • A buyer's quiet checklist

  • Green Valley vs. Sahuarita

  • On editorial photography

Quail Creek: Evaluate the Lifestyle as Carefully as the Home

Quail Creek: Evaluate the Lifestyle as Carefully as the Home

Quail Creek: Evaluate the Lifestyle as Carefully as the HomeMartha Viera Parsons
Published on: 01/09/2026

Exploring Quail Creek in Green Valley/Sahuarita? Learn how to evaluate the amenities that actually matter to your active adult lifestyle with Martha's tips.

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Comparing Southern Arizona HOA Fees? Compare What You Receive, Not Just What You Pay

Comparing Southern Arizona HOA Fees? Compare What You Receive, Not Just What You Pay

Comparing Southern Arizona HOA Fees? Compare What You Receive, Not Just What You PayMartha Viera Parsons
Published on: 12/08/2026

Comparing Southern Arizona communities? Don't just look at the HOA fee. Learn how to compare amenities, rules, and true value to find your perfect home.

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Living With the Desert, Not Against It

Living With the Desert, Not Against It

Living With the Desert, Not Against ItMartha Viera Parsons
Published on: 23/07/2026

Dreaming of a life in Southern Arizona? 🌵 Master desert living with our guide: native landscaping, monsoon prep, and energy-efficient outdoor spaces. Learn how to thrive in a landscape defined by beauty and resilience.

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Who Pays the Buyer Agent Now?

Who Pays the Buyer Agent Now?

Who Pays the Buyer Agent Now?Martha Viera Parsons
Published on: 06/07/2026

Confused about buyer agent commissions after the NAR settlement? Learn how buyers and sellers can navigate compensation to secure the best deal in 2026.

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Quail Creek Green Valley AZ: 55+ Resort Living

Quail Creek Green Valley AZ: 55+ Resort Living

Quail Creek Green Valley AZ: 55+ Resort LivingMartha Viera Parsons
Published on: 02/07/2026

Championship golf, a new Canyon Club, pickleball and resort pools — see why Quail Creek is one of Green Valley's top 55+ resort communities.

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Quail Creek Pickleball Courts and Active Adult Living

Quail Creek Pickleball Courts and Active Adult Living

Quail Creek Pickleball Courts and Active Adult LivingMartha Viera Parsons
Published on: 19/06/2026

Discover why Quail Creek is a top pickleball destination in Southern Arizona, with 32 lighted courts, certified instructors, drop-in play, clinics, club events, and a strong active adult community.

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Martha Viera Parsons

Associate Broker · Realtor

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