THE JOURNAL

Field notes from fifty years of opening doors.

Slow essays on buying, selling, and settling into Southern Arizona — written between showings, signings, and long drives down Continental Road.

In this issue

The first ten days on market
A buyer's quiet checklist
Green Valley vs. Sahuarita
On editorial photography

What Clients Should Expect From an Experienced Real Estate Professional

Martha Viera Parsons

Published on: 06/08/2026

Buying or selling a home? Discover the level of service, communication, and negotiation you should expect from an experienced real estate professional.

Why Your First Home Doesnt Have to Be Your Forever Home

Martha Viera Parsons

Published on: 03/08/2026

Your first home does not have to be your forever home. Learn how Southern Arizona buyers can confidently take the first step toward homeownership.

Questions to Ask Before Making an Offer

Martha Viera Parsons

Published on: 17/07/2026

Planning to buy a home in Southern Arizona? Discover the essential questions to ask about major systems, HOA rules, and inspections before you make an offer.

Real Estate Experience CA to AZ | Martha Viera Parsons | Southern AZ

Martha Viera Parsons

Published on: 31/05/2026

Decades of real estate experience in California and Arizona. Discover what Martha Viera Parsons learned about listening, patience, and relations over transactions. Serving Green Valley and Southern AZ.

Martha Viera Parsons

Associate Broker · Realtor

"You're an MVP with me." — Personalized real estate care across Southern Arizona.

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Green Valley, AZ

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